Athena Empowerment Technology

41 reviews

Send your location, and if needed, a distress signal to family and friends with Athena. Made by a B-Corp that funds programs to teach empathy to youth.

  • Athena is a personal safety device that empowers you to live your life boldly.
  • Via Bluetooth technology, Athena pairs with your smartphone and the free ROAR Personal Safety app (iOS and Android), connecting you to your trusted network.
  • For every Athena sold, a portion of proceeds is donated to empathy education programs that have been shown to reduce violence.
Color: Timeless Black
Add to cart $65.00
We appreciate your kindness! Donate one to a woman in need. $50
Free S&H Free S&H
No hidden fees No hidden fees
60-day returns 60-day returns
1-year warranty 1-year warranty

Real-time location tracking

Your emergency contacts will instantly be notified and receive a link to your GPS location* through a ROAR status update. It will continuously follow you while on the move as well.

Your location is only shared when you activate Athena or initiate a status within the mobile app.

“I live in NYC and am constantly harassed and followed. Athena has helped improve my quality of life immensely.”


Wear it your way

We partnered with expert designers to create
a device that is sleek, stylish and as discreet as
you like. Wear it as a necklace, clipped to your
clothing, or attached to your purse.


Purchase with Purpose

For each Athena purchased, ROAR contributes a percentage of proceeds to empathy education.
Learn more

Product details

Simple Setup
  • Simple
  • Setup
Recharageable battery
  • Rechargeable battery
  • 2+ week battery life
SOS Alerts
  • SOS Alerts
  • on mobile
Find My Athena
  • Find My Athena
  • Find where you left it
Two alarms
  • Two alarms
  • 90+ dBa
Bluetooth low energy
  • Bluetooth low energy
  • with a range of 30–50ft
Hardware Specs
  • Hardware Specs
  • Weight: 1oz
  • Size: 1.5 x 0.8 x 2 inches
Anodized Aluminum Metal
  • Anodized Aluminum Metal
  • with polished satin finish
  • (not plastic)
  • Splash-proof
  • Not waterproof

What's in the box


Important details & popular questions

  • Please read: What are the mobile requirements for using Athena?

    iOS: iPhone running iOS 9 or later.
    Android: Phone running Android operating system 6.0.1 or later.

  • Will Athena be available internationally?

    We believe women all over the world should be able to take part in ROAR's mission to reduce assaults. Athena is currently shipping in the US, and as we begin shipping to additional countries, we’ll add them to this list. Note that full Athena functionality is dependent upon being within your smartphone carrier coverage area. Also, please note that customers outside the United States will be responsible for payments that are not included in the purchase price such as taxes, VAT, duties, fees or other items.

  • Can Athena contact 911?

    We are working toward engineering a solution that allows Athena to initiate a phone call when alarm mode is activated. More updates on this functionality will be available by 1Q 2018. Once 9-1-1 is available, it will be pushed live via an update through mobile application and it does NOT require a separate Athena purchase.